Marketing Strategies for Museums: A Conversation with Michelle Massey

Join us for an enriching discussion on Wednesday, August 30, 2023, at 7:00 PM MSK. Hosted by The American Center in Moscow, this webinar will feature Michelle Massey, the Director of Public Programs and Marketing at The Museum of Russian Art (TMORA). Dive deep into the nuanced world of marketing for cultural programs in this timely conversation.

Иностранные языки 18+

Join us for an session with Michelle Massey, the Director of Public Programs and Marketing at The Museum of Russian Art (TMORA) in Minneapolis, Minnesota. Hosted by The American Center in Moscow, this conversation will explore the best practices and innovative approaches to marketing for cultural programs.

Marketing is a critical component for the success of any cultural program. Michelle Massey,, with her extensive experience, will delve into key marketing strategies that can elevate the visibility, reach, and impact of cultural initiatives. Whether you’re a marketer, cultural enthusiast, or involved in the arts and heritage sectors, this session will offer actionable insights that can be applied to your work.

About the Speaker:

Michelle Massey,,serves as the Director of Public Programs and Marketing for The Museum of Russian Art (TMORA) in Minneapolis. In her role, Michelle is responsible for devising and executing programs across various artistic disciplines including visual arts, music, theatre, dance, and literature. Leveraging her strong connections in the creative community and a history of successful collaborations, Michelle crafts innovative programs that not only enhance TMORA’s mission but also engage the local community by increasing awareness and appreciation of the arts.

Don’t miss this opportunity to gain industry insights from an expert. Register now and take your cultural programs to new heights!





To watch this event live, tune in to the American Center in Moscow’s YouTube channel and VK page. You can also watch the recording of this event on the same platforms after the event’s end.

You can register below and leave your valid email address to receive a reminder 30 minutes before the online event begins.

To join other AMC Online programs, please check the American Center’s website and TimePad calendars.


96 дней назад
30 августа, начало в 19:00

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