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Natasha Jen, an award-winning designer, an educator, and a partner at Pentagram explains why and how designers should cooperate in the age of social media and individualism.
On the example of Pentagram Natasha will explain how cooperation helps increase income and create more ambitious projects. She will also talk about why traditional studios lose their clients and what independent designers may offer brands despite limited resources. The lecture is held for everyone who is interested in design, planning or running a business in creative industries or working directly with brands.